Each May, exhibitors and media from the plastics and materials market gather together for the annual ChinaPlas exhibition, alternating between Shanghai and Guangzhou – with 2017 seeing the latter taking its turn to host the world’s largest exhibition, now in its 21st year. The stats are impressive – the show attracts […]
With competition for attention at the world’s leading cosmetics ingredients trade show fierce, the seemingly polarised worlds of glamour and science converged in an explosion of glitter at this year’s in-cosmetics in London. The three enduring mega tends of natural, sustainable and anti-ageing were dominant, with the new product zone rife […]
As in any partnership, communication is key to a strong business relationship. By definition, communication is the imparting or exchanging of information by speaking, writing, or using some other medium. When it comes to media relations (the relationship that a company or organisation develops with journalists and editors) effective communication is […]