A Scientific Approach to Media Relations

2021-03-02T13:29:39+00:00May 24th, 2016|Blog|

As in any partnership, communication is key to a strong business relationship. By definition, communication is the imparting or exchanging of information by speaking, writing, or using some other medium. When it comes to media relations (the relationship that a company or organisation develops with journalists and editors) effective communication is […]